Founded in 1942 by Dr. Nejat F. Eczacıbaşı, VitrA stands as a symbol of Turkish craftsmanship and innovation in the world of bathroom design. As part of the Eczacıbaşı Building Products Group, which also includes brands like Artema, Intema, and Burgbad, VitrA offers one of the most comprehensive bathroom product ranges worldwide — from ceramics and furniture to faucets and accessories. Driven by research, design, and sustainability, VitrA collaborates with leading international designers to create purpose-led, aesthetically refined products that define modern living spaces. With over three-quarters of its revenue from global markets, VitrA continues to merge tradition with innovation, inspired by its heritage rooted in the cultural birthplace of the hammam.